Safety First – Training Tobacconists

December 27, 2011

fire slideshow

 

In sixteen years of running retail tobacconists in three states I have never experienced a fire.  That winning streak came to an end in 2011 with two couch fires in one store!  Both fires started the same way, with a lit cigar ember falling between the couch cushions and starting a smoldering fire.  Both fires smoldered for a long while before people realized there was even a problem.  After about twenty minutes, smoke started emanating from the couch and the customers and tobacconist realized there was something wrong.  After squirting the smoldering couch folds with water, a fire extinguisher was necessary to completely extinguish the fire.  The second fire was serious enough that the customers dragged the couch outside of the store where the fire department had to soak it with their extinguishers.  On both occassions we were lucky to have well trained tobacconists and customers who were willing to help.  The worst case scenario was avoided… but barely.   Imagine if the smoldering fire was not noticed till after we closed and the last employee left the store… that would have been tragic!  Thank God there was no significant property damage or injury to any persons on these occassions.  But these fires should be a strong reminder to all tobacconists to have plenty of fire extinguishers on hand and tobacconists who know where they are and how to use them.    And make it a point to constantly remind your tobacconists where the extinguishers are and how to act in an emergency situation: it’s amazing how quickly people can forget what to do in a crisis!

Save The Cigar Industry – Petition

October 20, 2011

 

 fda petition 2011

 

We must stop the FDA from decimating the premium cigar industry!  They want to ban all cigar advertising, deface cigar box art with warnings and graphic imagery, and eliminate self-service humidors (ie walk-in humidors).  After years of excessive taxation and legislation, we must draw the line here!  And thanks to Cigar Rights of America and the IPCPR, we have the opportunity to do just that.  Sign this petition and share it with your customers and friends!  And DO IT NOW!!!!

 

Sign The Tobacconist Preservation Act too!

Fighting 75% Taxation In NY State

June 10, 2011

 

 

 

This is a must-see and must-share video from the New York Tobacconist Association and Ron Melendi, CMT.  It illustrates the tragic economic consequences that occur when legislators tax tobacconists and consumers at 75%.  Bare shelves, relocated tobacconists, unemployment, bankruptcy, and revenue drain to neighboring States are just some of the consequences from this draconian taxation.  Thanks to the New York Tobacconist Association for fighting for our rights and putting together this compelling video.  Our hope is that the New York legislators will see it and realize that a grave mistake has been made.

Tobacco Flavor Chart

May 25, 2011

 

 

flavorchart

 

Do you ever struggle for descriptors to identify the flavors (taste + aroma) that you are sensing in your tobaccos?  Or, do you wish there was a tool to help you distinguish and organize all of those flavors so you can document the taste of your favorite cigar or pipe tobaccos?   Well, now there is – thanks to Certified Master Tobacconist David “Doc” Diaz!  After years in development, Doc has produced the Tobacco Flavor Chart to help all luxury tobacco lovers describe and analyze their favorite tobaccos.  This Tobacco Flavor Chart can be used to help you describe the cigars or pipe tobaccos you smoke as well as save that information for reference at a later date.  This is a handy tool for retailers to give to their customers and for consumers to use and save so they can remember what they smoked.  This Tobacco Flavor Chart was created as an educational tool for anyone to use and please feel free to email Doc or TU suggestions, additions, or corrections if you think they are needed.  Enjoy!  

stogiefreshwww

This Tobacco Flavor Chartwas created by David “Doc” Diaz, CMT and is a Tobacconist University Certified Educational Tool.

Reverse Cigar Blending

March 30, 2011

 

cigar anatomyThe process of blending a premium cigar is extremely challenging.  Some cigar makers and blenders have a natural talent for it – others don’t.  One of the unique talents a good cigar blender needs is flavor (taste + aroma) memory.  Flavor memory is the ability to recall a certain flavor profile in your mind.  With good flavor memory a cigar maker can remember what a particular seco from Esteli tastes like, versus another seco from Jalapa or Condega.  Then, a cigar blender must be able to project, in their mind, what that seco will taste like beside a viso, ligero, volado, binder, or wrapper, from another farm, country, and/or varietal family.  Further confounding the recipe is the fact that there are countless nuances to priming, air-curing, fermentation, aging (añejamiento), tobacco burn rates, and even proportioning and placing the tobaccos in the finished cigar. 

 

The process of creating a cigar blend is daunting and there can be thousands of failures before a final blend is deemed worthy of production.   Yet, this is just the beginning.  Once a master blend recipe has been created, it must be tweaked to deliver its flavor and character in different vitolas.  Some cigar makers will further complicate the process by engineering each vitola to deliver a similar taste while others will tweak the blends to emphasize certain aspects of the components.  Lastly, a great cigar maker will be able to replicate the cigar’s flavor profile consistently, year after year.  Ultimately, cigar blending is its own art form which requires a lot of experience and talent.

 

While cigar blending is the process of putting tobacco leaves together to create a cigar, reverse blending is the process of deconstructing a cigar and analyzing its’ component leaves.

 

The TU method for reverse blending and studying a cigar’s components is called Ashtray Analysis. 

 

Ashtray Analysis is the process of removing the cigar’s component leaves one at a time and burning them in an ashtray.  You can smell the tobacco leaf’s characteristics while it is burning in the ashtray.

 

WARNING: use a bucket of water to extinguish the burning tobacco leaves and keep a fire extinguisher at the ready.

 

 rb wrapper

 

Method

Wrapper and binder leaves will separate fairly easily and it should be easy to distinguish between them. 

 

Burn the wrapper in the ashtray and smell the smoke.  After you have smelled enough,  put the leaf in a bucket of water and make sure nothing is left burning in the ashtray.  Repeat this step with the binder.  Once you remove  the binder, the bunch will continue to hold its cylindrical shape and you will have to finesse the filler leaves apart.  Try to separate the different leaves from each other: segregate by color and texture.  Once you have three to five filler leaves distinguished and separated, you can discard the smaller pieces of tobacco.  Don’t get discouraged if you can’t differentiate between all the filler leaves. 

 rb filler

 

Hint: the ligero will be black(ish) and should be towards the center of the cigar.  It will have the strongest and/or most pungent aroma of all the filler leaves.

 

What did you learn?  In the end, this exercise will give you some insight into the individual leaves that went into creating your cigar.  And, hopefully, a new appreciation for the millions of tiny steps that go into creating a great cigar.

The FDA & Cigars

February 3, 2011

 

Here is a letter written to the FDA by several members of Congress.  In it, our representatives ask and implore the FDA to exclude cigars from the regulations which are being imposed on cigarettes and smokeless tobacco. 

 

According to Glynn Loope, Executive Director of Cigar Rights of America (CRA), “this is the most over arching issue confronting this industry.”  We must not allow the onerous legislation and taxation to encroach on the premium cigar industry.  Please read the letter and sign up for the CRA Grassroots Email Network.  Its free and imperative that you participate to preserve our extraordinary industry.   Click on the image to read the letter!

 

 

 

fda letter 2010

 

If we fail to act now our industry will surely perish.  Join the CRA! And fight for our rights!

 

cra-logo

Maduro Education – by Steve Saka

October 21, 2010

 

 

Thanks to Jim Luftman, CRT from Blue Havana II Cigars for bringing this article to our attention, and thanks to Steve Saka from Drew Estate for creating (perhaps accidentally) such an extraordinary piece of educational content.  Maduros are an interesting and potentially tricky topic for cigar enthusiasts.  This excellent and thorough article by Mr. Saka should help dispel some of the myths and mis-information in the marketplace. 

 

 

 

steve sakaHi All,

 

Every couple of weeks or so I do a google search on Drew Estate, Liga Privada, Acid, etc… and this thread was one of the new hits.

 

I am scoping it out and was cruising along fat and happy until I read
(name omitted) contention that we manipulate the wrapper color on Liga
Privada, so I decided to reply – for better or worse.

 wrapper color

First off, on this topic – yes some manufacturers have in the past and
still do manipulate their maduro leaf to achieve a darker, more even
color, but let me share with you some info:

 

Maduro is a color designation but it is also a reference to specific
varieties of air cured black tobaccos which require longer fermentation
at a high bulk temp. For example, most Habano seed capas will seldom be
allowed to exceed 110 degrees in a bulk, while some CT Broadleaf will
require temps over a 125 degrees to just get it going. So while any
cigar can be maduro in color, true maduro cigars are ones wrapped with
CT Broadleaf, PA Broadleaf, San Andreas Negra, Costa Rican Morron,
Brazilian Matafina, Arapiraca, etc. So it is important that just
because a cigar may be maduro in color, it does not mean it is actually
a cigar with Maduro wrapper.

 

Each variety of maduro capa has it own specific traits, for example CT
Broadleaf is a very large, elephant shaped leaf with an inherent
natural sweetness and an absolute pain in the ass to work with on the
floor, while Arapiraca is long and thin, very elastic and extremely
spicy – these are the typical(s) not the not always.

 

When you work with maduro capas on bench, they must be incredibly wet
to handle. In fact, cigars rolled with maduro capa must be done on a
metal tabla vs. the traditional wood one you see in almost all cigar
rolling photos. The also require special wicking (drying) right after
their manufacture in order to prevent flat faces and streaking before
being place in the traditional escaparates. Another unique trait of
maduro cigars is they almost always shrink at least one ring size, i.e.
you use 52 ring mold, but after 60+ days of aging the will almost
always be 51 (and sometimes 50) in gauge. Some makers use larger molds,
i.e. a 54 to make 52s, while others like ourselves just list the
original mold size on our frontmarks.

 

As for modifying the color, there is a variety of ways of achieving this, naturally and artificially.

 

Maduro Shades

Maduro Shades

1) Naturally – by leaving the tobacco in the pilon/bulk longer and/or
allowing to ferment at higher temperatures before each turn of the bulk.

 

2) Naturally – by bale resting the tobacco for 6 months plus after
fermentation – this doesn’t typically change the hue as much as it
evens the color out to the darkest shade on the leave achieved in the
bulk.

 

3) Naturally – utilizing water in which tobacco stems have been allowed
to steep for sometimes weeks as the water added to the bulk for the
purposes of fermentation. This is a very time honored, Cuban practice
which not only results in a darker leaf, but also a spicier one.

 

4) Steaming – also called cooking or steeping. This is not achieved in
some giant vat like some of the posters have written, doing so would
destroy the leaf. Rather it is done in a small vessel typically 10
gallons in size to which steam is applied for approximately 60 minutes.
This technique is not only done to achieve a very dark color, it also
mellows the tobacco out making it much mellower and milder to smoke.

 

5) Painting – this is done by typically achieved by wiping down the
cigar gently after it has been constructed with some sort of mixture.
This can be done wither Naturally or Artificially – some are recipes
that are all natural just using the oils from the stems or picadura or
the are artificial ones that contain coloring agents. Again there is a
long history of the natural methodology, the artificial stuff really
only came into practice within the premium industry during the boom.

 

6) Maduro-Matic – this is a name use to describe technique #5 but done
with a machine in which the wrapper is passed through roller s. Almost
always the coloring used it artificial.

 

There are other techniques, but the above covers the bulk of the methods employed.

 

Obviously the natural techniques are a-ok, so I believe the primary
concern as a consumer is the artificial ones. The question is how can
you tell the difference?

 

First off it is done really well, it is very hard for someone who
doesn’t really intimately know tobaccos and how to manufacture cigars
to tell the difference.

 

Just having some dark stains come off the wrapper alone is -NOT- a fair
indicator, because all natural maduro wrappers will cause staining to
the skin with moisture due to their inherent oiliness. If you ever have
to opportunity to visit a cigar factory, just look at the hands of the
workers, unlike the manicure perfect hands shown in the pictures in
magazines and books, every worker’s hands are stained, even those
working with BW color shade leaf. And those rolling maduro, their hands
are sometime near black! Everyone just stages those photos, we pick out
a pretty roller(a) with nice hands, she washes up, we clean up the bench,
etc. etc. just to make a pretty picture. FWIW, it’s tough to even take
good pictures of people rolling cigars because they move too fast and
their hands are in the way, so 99% of the photos everyone see are
posed…

 

Also if you ever happen to be in any cigar factory, just because you
see someone wiping down a cigar with a sponge, do not assume they are
dying the wrapper. Almost all factories regularly wipe their finished
cigars gently with water (except those with blonde wrappers which are
wipe dry with a soft cloth) to remove dust and/or any debris. And that
little water bowl’s content become quite brown after just wiping a
couple of dozen sticks.

 

So it is not uncommon that from a really oily maduro for you to be able
to get staining while you smoke or if you were to wipe the cigar along
a sheet of paper.

 

However, there typically is a difference in the staining, a certain hue
and depth to it. I really cannot explain it in text, but someone with
true tobacco experience can tell.

 

One of the best ways for the consumer to tell if the wrapper has been artificially colored is the following:

 

Is the wrapper too perfect? The color is always even everywhere with no
color difference in the veins or texture, is the wrapper always extra
extra dark, does it seem to stain far more than other cigars. Now if
you think it is painted, well this is pretty easy to check – peel the
wrapper off, look at its underside, almost all capas will be a
SIGNIFICANTLY different hue on the underside. Now don’t confuse slight
difference because the oil always migrate to the exterior, so the
exterior will always be shinier – keep this in mind.

 

When it comes to steamed leaf the color will appear the same on both
sides, however it will always be nearly jet black and the actually
grain of the leaf will be matte. Sometimes if it is really over steamed
you will even notice a slight grayness when you reflect light across
its surface. But again, don’t confuse the grey of a cigar with plume
vs. one that is due to steaming.

 

I hope this provides everyone with some info to assist in making your
own judgments, but at the same time I ask that people exercise
judgment when they start claiming such and such a cigar is
artificially darkened. Please understand that this is our livelihood
and false accusations not only can be parroted, but very damaging and
unjustly so.

 

At Drew Estate we only employ the natural #1 and #2 techniques
described above and I take issue with anyone stating differently and
please ask for others to refer them to my comments if you ever see this
accusation again – much thanks.

 

Hope this helps,

Steve Saka
President, Drew Estate, Inc.
saka@drewestate.com

 

 

 

The Certified Tobacconist Advantage

October 13, 2010

 

pm magazine oct 2010

 

PM Magazine: What’s the advantage of buying cigars from a certified tobacconist?

 

Jorge Armenteros: As the president of Tobacconist University, I have dedicated almost 15 years to this question.  In fact, I wrote The Tobacconist Handbook (available on amazon.com) to try and improve the culture of professional tobacconists.  Above all, a certified tobacconist is schooled in fundamentals and understands the differences between tobaccos and what makes them special.  Ultimately, very few tobaccos and/or cigars are premium or luxury products.  The best cigars in the world take years or decades to create and a certified tobacconist can help a consumer enhance their own appreciation by sharing that knowledge.

 

…. the joy of our business is to introduce smokers to something outside of their comfort zone and watch them fall in love with it…

 

 

 

Excerpts from the October 2010 Issue of PM Magazine p. 48.

Paul Garmirian – A True Classic

October 3, 2010

pg20

Remember the expression “What, did you write the book or something”?  Well, Paul Garmirian actually did write the book.  The Gourmet Guide To Cigars, first printed in 1990, is so comprehensive that it literally helped guide many cigar enthusiasts into and through the boom of the mid 1990’s.  But rather than sit on the sidelines and just educate, Dr. Garmirian created a blend of his own and introduced the PG Gourmet Series Cigars just one year later.

 

It was passion that led Dr. Garmirian to search for the finest tobaccos available to launch his inaugural signature line.  After having spent over 30 years searching for and tasting the finest cigars in the world, Dr. Garmirian enlisted the help of some if the finest artisans in the Dominican Republic to bring his dream to life. 

 

Dr. Garmirian also has been successful at something many boutique cigar makers have not been – sustaining and even expanding his Gourmet line.  His association (and subsequent friendship) with Hendrick (Henke) Kelner has brought to the industry some remarkable premium cigars.  Together they produced the PG 15th Anniversary line.  In so doing, they created a blend reminiscent of some of the old world Cuban blends (the R&J Churchill comes to mind).

 

And just when you thought they couldn’t possibly top the 15th, they did.  The PG 20th Anniversary “Symphony” has truly raised the bar.  Dr. Garmirian, Henke Kelner and chief blender Eladio Diaz have created a cigar that exemplifies its name.  It is classical blend of the finest ingredients that work in harmony to produce a flavor and aroma like no other.  

 

The great cigar makers in the industry today share a number of characteristics that make them who they are .  They all have Vision, Integrity, Commitment and an un-wavering Drive.  But perhaps the most important characteristic is Passion.  As such, Paul Garmirian is one of the truly great cigar makers or our time and we are all the better for him.  For without passion, and the men who have it, the true art of cigar making will cease to exist forever.

 

 

John T. Richardson, CRT

 

Check out the P.G. Symphony 20 Cigar Profiles & Educational Links

pg symphony

The Padrón 46th Anniversary

September 13, 2010

 

On September 7, 2010 almost two hundred cigar lovers gathered at the Grand Havana Room in New York City to celebrate the Padrón family’s 46 years of cigar making, along with Tobacconist University.  These are the speeches delivered that evening: first an introduction by the President of Tobacconist University (TU), Jorge Armenteros, CMT and then a speech written by José Orlando Padrón and delivered in conjunction with his son Jorge Padrón.

 

On this evening we introduced the Padrón Family Reserve No. 46 cigar to the world.  And while most companies would encourage as much media coverage as possible, the Padróns wanted to host an intimate evening with family, friends, and their most passionate customers.  Thankfully, these videos were captured by TU staff for posterity and historical reference; which explains the low light.  Fortunately, we have been granted permission to post these here and share them with you.  If you ever wanted to get into the hearts and minds of the Padrón family, this is your opportunity.  Here are the extraordinary moments and speeches that marked this very special anniversary.